![Figure 2 from Building strong brands in a modern marketing communications environment | Semantic Scholar Figure 2 from Building strong brands in a modern marketing communications environment | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/f1803ea131a96817d142900777cc1c73b41ee6c4/6-Figure2-1.png)
Figure 2 from Building strong brands in a modern marketing communications environment | Semantic Scholar
![The first level of the pyramid deals with establishing the identity of the brand. Keller suggests a single building block fo… | Pyramids, Brand awareness, Identity The first level of the pyramid deals with establishing the identity of the brand. Keller suggests a single building block fo… | Pyramids, Brand awareness, Identity](https://i.pinimg.com/originals/19/62/09/196209a57f987d3d6f1f375de4202fbc.jpg)
The first level of the pyramid deals with establishing the identity of the brand. Keller suggests a single building block fo… | Pyramids, Brand awareness, Identity
![5 Building Blocks For Effective Brand Promise | Presentation PowerPoint Diagrams | PPT Sample Presentations | PPT Infographics 5 Building Blocks For Effective Brand Promise | Presentation PowerPoint Diagrams | PPT Sample Presentations | PPT Infographics](https://www.slideteam.net/media/catalog/product/cache/1280x720/5/_/5_building_blocks_for_effective_brand_promise_slide01.jpg)
5 Building Blocks For Effective Brand Promise | Presentation PowerPoint Diagrams | PPT Sample Presentations | PPT Infographics
![Figure 2 from Building customer-based brand equity : a blueprint for creating strong brands | Semantic Scholar Figure 2 from Building customer-based brand equity : a blueprint for creating strong brands | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/2f1d660f9f3f98ec6f28c893255b6f68e2ad7ce9/13-Figure2-1.png)
Figure 2 from Building customer-based brand equity : a blueprint for creating strong brands | Semantic Scholar
![Brand Resonance building blocks Source: Keller, 2001: 17; 2008: 61;... | Download Scientific Diagram Brand Resonance building blocks Source: Keller, 2001: 17; 2008: 61;... | Download Scientific Diagram](https://www.researchgate.net/publication/317952472/figure/fig3/AS:667723860299778@1536209182928/Brand-Resonance-building-blocks-Source-Keller-2001-17-2008-61-2013-108.png)